Debuting in May 2013, the fragrances, which will be called “222″ (representing his lucky number), will retail for $36-$65 and also come in gift sets and more.
To create the line, Levine worked alongside ID Perfumes, the team behind both of Katy Perry’s fragrances, to create a collection that is sure to be a hit. With Levine’s good looks, rock hard yoga-bod, and admirable musical talent, men and women are going to be rushing to their local department store to pick up a bottle of these scents.
According to Ilia Lekach, CEO of ID Perfumes, they are counting on these scents to be best-sellers. She explains, “Adam is a performer with tremendous charisma–both on stage and on TV. Endeavoring to capture that in a bottle has thus far been very exciting, and we’re certain the final products will be even more so.”
For a man who once told Men’s Fitness Magazine, “I like the comfort of Old Spice. I throw on a little deodorant, a little aftershave–I’m telling you, the ladies love the old school musk. Cologne is never a good idea for me. I don’t feel comfortable being a guy that has on cologne, but Old Spice is different because you smell good, but you don’t smell like you’re trying to smell good.” I’m curious to see what his signature scent really is, especially if he’s been anti-cologne until now.
Speaking of fragrance, MADONNA'S TRUTH OR DARE FRAGRANCE IS NOW AVAILABLE FOR PRE-ORDER HERE. (US only)
And now for outfit posts ;)
Denim top -Denim blues
Vest, Jeans, and ring -Folded and Hung
Bowtie necklace- Aldo
Sunglasses- Hip Culture
"Versace-fied" boots - Janylin
Inspiration for the boots ---> Versace Fall 2011
They're on my lookbook too ----> be a fan!